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Advertising Campaigns
One of the highest profile ad campaigns I worked on during my time at SQOR was a March Madness ad campaign for Charles Schwab. We released a series of three new ads for every week of March Madness and several weeks before in order to generate excitement and interest in the upcoming game season. These ads featured different fun facts and bits of March Madness sports history. The campaign was a huge success! I also worked closely with the sales team to create storyboards pitches for tv ads to try to get new big name clients to join, including the Chicago Tribune. Below are a few examples of the Charles Schwab March Madness Campaign and also my storyboard for an ad pitch to the Chicago Tribune.

SQOR_Madness_Schwab_FB_v2

wk3_1b

3_9_TysonChandler4e

wk8_a1_nets

wk5_a_edited

4_8_poll_BestPlay3a

wk4_1a3

ncaa_giveaway1_a2


Chicago Tribune Storyboard

Chicago Tribune Storyboard

Chicago Tribune Storyboard

Chicago Tribune Storyboard

Chicago Tribune Storyboard

Chicago Tribune Storyboard
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